Meet the 'Logan Legends' – Natasha and Jason Roebig
Meet the 8 Logan Legends inspiring our city – and share the legend in your life with us.
For Natasha and Jason Roebig, the journey to creating Bee All Natural began not in a boardroom, but in their Logan home, driven by love, necessity and a desire to heal.
When their daughter Miranda was just one year old, she suffered from severe eczema. Steroid creams offered temporary relief but these came with painful side effects: thinning skin, hair loss and constant discomfort.
‘We were desperate,’ Natasha says. ‘Our naturopath suggested raw honey and it worked, but Miranda kept licking it off her skin.’
What began as a simple challenge quickly sparked a solution. The Jimboomba couple began experimenting with beeswax to create a balm; infusing essential oils and refining a natural remedy that transformed Miranda’s life.
Natasha and Jason Roebig: The beekeepers who give back
As Bee All Natural grew and diversified beyond raw honey, this original solution evolved into Alvèa Australis; an all-natural bath, body, and skincare brand with more than 100 products formulated for sensitive skin.
The balm itself became the foundation of Bee All Natural, a family-run business producing raw honey alongside a wide range of honey-based bath, body, and beauty products.
From lip balms and moisturisers to pet wash and furniture polish, every item is handcrafted with care using honey and wax harvested from their own hives.
Natasha says what started with 2 hives in 2013 has grown into a thriving operation with more than 400 hives, a physical honey studio, and a bustling online store.
The couple say they love meeting customers face-to-face and use feedback to shape the products they create, many of which are now award-winning.
‘We wouldn’t be here without the people. Logan has supported us from day one. The environment is perfect for our bees and the local businesses lift each other up,’ Natasha says.
But Bee All Natural is much more than a business, it now has a mission to open their world of bees to others, especially those with disability. And their daughter Miranda, 13, is their inspiration.
ABOVE: The Roebig family checking out hives.
‘Miranda is neurodivergent and has ASD, ADHD, and Tourette’s. But when she’s in a bee suit working the hives, everything melts away,’ Jason says.
‘Her experiences have made us realise that there’s no barriers to beekeeping, from age 5 to 95 anyone can learn.
‘A lot of teenagers from Logan with an agricultural background find traditional schooling or TAFE courses isn’t for them. But the second they are around beehives they switch on and learn.’
To share the healing power of bees, the Roebigs have made beekeeping accessible to all by developing inclusive education programs. This includes school holiday workshops with Logan City Council’s KRANK program and vocational training with the Australian Technology and Agricultural College.
Their Adopt-a-Beehive initiative allows families and businesses across South East Queensland to sponsor hives, receive honey and even suit up for hands-on experiences.
‘It’s a way to support the environment without needing to keep bees yourself, and it helps fund training for students who might not otherwise afford it,’ Natasha says.
The Roebigs are also passionate advocates for Queensland’s honey industry, serving as boutique honey ambassadors for the Queensland Government.
They educate backyard beekeepers on biosecurity, especially in light of threats such as the varroa mite.
‘Our food security depends on bees because one-third of our food is pollinated by them. It’s incredibly important that we protect this industry and share our knowledge so others in the community become aware,’ Jason says.
The couple have earned numerous accolades for their work in apiculture and education.
Natasha was awarded the prestigious 2019 Queensland AgriFutures Rural Women’s Award in recognition of her leadership in bee education and community engagement.
She has also been recognised by Landcare Queensland at the Queenslander Water and Land Carers Awards. This is for her ongoing commitment to rescuing, rehabilitating, and protecting native bees, while also delivering vital education programs that inspire youth and communities to understand the importance of our mighty pollinators.
Not surprisingly, their honey has won gold at exhibitions across Queensland, a testament to their happy and healthy bees.
Looking ahead, the Roebigs are excitedly preparing to launch a nationally accredited Certificate III in Beekeeping to be delivered in primary and secondary schools – the first of its kind in South East Queensland.
Rooted in their belief that beekeeping is best learned through ‘touch, see, feel, do’, the program will combine essential theory with immersive, hands-on experiences, because the couple say there’s no better way to learn than by doing.
‘We want to impact the next generation of beekeepers and entrepreneurs. If we can do that, we’ve done our job,’ Jason says.
Natasha adds: ‘We want to improve what we’ve entered into and leave something behind, not just for our daughter, but for every future beekeeper who dares to dream.’
The Roebigs are proof that small acts can create big change. Watch the other Logan Legends and share a legend you know so we can keep telling the stories that help our city thrive. loganlegends.au